There are several benefits to having a website link in your Google Maps listing. First, it can help to drive traffic to your website, which can help to increase your online visibility and reach. This can be especially helpful for businesses that offer services or products that can be purchased online. Second, a website link can provide additional information about your business, such as your services, products, prices, and contact information. This can help to give potential customers more information about your business and can help them make an informed decision about whether to visit your business or make a purchase. Finally, a website link can help to improve the credibility and professionalism of your Google Maps listing, which can help to build trust with potential customers.